FREITAG‘s special bond with Japan comes from the first FREITAG Store opened in Tokyo in 2011, when their love for the country has started to be official. With the first store in Kyoto – very close to the ancient Nishiki market and the metropolitan Nakagyo-ku pedestrian precinct – the Zurich-based bag manufacturing company now opens a new location in the country with which it shares a passion for the used, wabi-sabi aesthetic look.
They say that only in the city of Kyoto, the old and new work well together. At the end of the day, everything works for FREITAG when cycles close and used truck tarps go into circulation as new bags. For this reason, the new 80-sq.m store is modeled entirely on the industrial-style logistics warehouses at the company’s headquarters in Zurich. The new store is modeled on the industrial-style logistics warehouses that are present in the company’s headquarters in Zurich. This gives the visitors the opportunity to feel, smell and experience the creation of the products for themselves. In fact, among other things, the store has its own workshop space, where clients can create their own unique miniatures from tarp off-cuts and fulfill their DIY dreams.
The premises, now converted into a tarpaulin distribution center, stock around 1,100 recycled, one-off bags. And just so visitors to the Kyoto store never forget the origin of every unique specimen, a highway-life-size mural of a truck dominates the outside of the newly opened shop.