The Hoxton, Chicago, shows the hospitality way
Retailers (and others) wishing to know what to do as regards hospitality could do worse than taking a trip to Chicago to look at the latest outpost from modish enterprise The Hoxton, which has opened its seventh hotel, in a former meatpacking warehouse.
As well as being home to the outfit’s first co-working space, dubbed ‘Working From’ and featuring communal repurposed wood desks, the hotel also boasts a rooftop pool overlooking the city’s upscale West Loop.
It is the public lounge areas that really show how things should be done however, with The Hoxton’s now-familiar millennial domestic ambiance being apparent with its mix of colours and sundry green plants, encouraging itinerant workers to take a break and relax. The same is true of the hotel’s bars, all contributing to the sense of belonging to a fashionable club, although this one is open to all.
This is hospitality at its most unshouty and welcoming and department stores and fashion outposts should be giving it the once over, as well as partaking of an enjoyable experience.